[Crossroads Film Festival poster campaign]

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Crossroads Film Festival poster campaign

This year, Jackson Missippi-based ad agency Maris, West & Baker wanted to establish the Crossroads Film Festival as a genuine independent event with the essence of Sundance—sort of a poorman’s Cannes. To accomplish its goal, the creative team developed a series of posters with a bold, indie/pop look. Accompanied by headlines that all but guarantee that people will see great films—and be able to meet the directors, actors and filmmakers before they hit the big time—the posters skillfully accomplished the task-at-hand.

David Crane/Crystal Coleman/Chris Nolen/Keith Fraser, art directors/designers; Keith Fraser, associate creative director; Marc Leffler, writer/creative director.

www.mwb.comwww.crossroadsfilm …

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~ by cyunsun on April 29, 2008.

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